What design movement did AM Cassandre belong to?
What design movement did AM Cassandre belong to?
A.M Cassandre is an exceptional French artist, painter, and designer in the Art Deco era. Art Deco, as defined, is an elegant style of decorative art, design and architecture which began as a Modernist reaction against the Art Nouveau style. It is characterized by the use of angular, symmetrical geometric forms.
Why is AM Cassandre important?
Cassandre’s work demonstrates the sleek, architectonic styles of Art Deco. His works displayed futurist inspiration with their energy and dynamism, which is exemplified in works such as Nord Express. Cassandre designed the famous advertising typeface Bifur, which was printed by Deberny & Peignot in 1929.
What graphic design agency did Cassandre?
Alliance Graphique
In 1926 Cassandre cofounded the advertising agency Alliance Graphique and soon turned his attention to experimental typography. In 1929 he designed Bifur, a new typeface.
What materials did Adolphe Cassandre use?
Cassandre Notes Cassandre used stencils and an airbrush to create his posters, and drew upon the styles of Cubism and Futurism (an Italian variation of Cubism) for his inspiration.
What is Art Deco in graphic design?
The Art Deco style includes geometric shapes, chrome glass, shiny fabric and mirrors, stylised images of aeroplanes, cars, cruise liners and skyscrapers, nature motifs of shells, sunrises and flowers. This style represented elegance, glamour and functionality.
What makes a font Art Deco?
Art Deco type is immediately recognizable for its unique visual characteristics–its geometric rounded shapes combined with elongated letters and vertical decorative line details. Unlike other type movements, Art Deco as a style was created by one designer only, A.M Cassandre.
Why did AM Cassandre commit suicide?
He committed suicide in Paris in 1968, after the rejection of one of his innovative designs by a German publisher. After studies at the Ecoles des Beaux Arts in Paris, Cassandre adopted France as his country. While there he designed several surrealistic covers for Alexey Brodovitch at Harper’s Bazaar.
When did Cassandre make his work?
It is estimated that his first creations date back to 1921, but no traces remain. This desire to create comes to him when he participates in a poster competition for Michelin where he will win third place. In 1923 he officially presented his first great work AU BUCHERON, under the pseudonym Cassandre.
What is the best art deco font?
Art Deco Fonts
- Brilon Font + Extras. Brilon is an Art Deco inspired typeface by Tobias Saul.
- Metropolis Typeface. A gorgeous art deco typeface designed by Tugcu Design Co.
- Hazel Deco Font.
- Warszawa Deco.
- Naive Deco Sans Font Pack.
- Prizefighter Deco Display Font.
- LHF Welo Thin.
- Doblo Typeface.
What is art deco in graphic design?