Contributing

When did Viva Glam start?

When did Viva Glam start?

1994
Way back in 1994, beauty goliath MAC Cosmetics had an idea to team up with breakout names to release a yearly capsule collection of lipsticks and glosses. The campaign, called Viva Glam, would fund and raise awareness for HIV/AIDS programs.

Do MAC lipsticks last long?

It’s a struggle to find a lipstick with a satin finish that lasts longer than breakfast because the hydrating ingredients can break down the long-wear formula. With M.A.C Liptensity Lipstick, you get full coverage, rich color with nice sheen said to last up to eight hours.